Fashion’s Night Out

Thursday night saw the most fashionable takeover of London town I have ever seen. Vogue’s “Fashion’s Night Out” drew out designers, models and fashionistas alike. This year’s highlights for me included meeting one of my favourite shoe designers, Charlotte Dellal from Charlotte Olympia, running into Matthew Williamson (Yes, literally running into him!) and eating the most moreish delights from Hakkasan. The champagne flowed copiously, camera flashes were a plenty and music filled the night air until way past most people’s bed time.

I started my night at Selfridges which had a range of events going on in store. First stop of the night had to be the Chanel Beauty Counter for the launch of “Les Jeans de Chanel” collection of limited-edition Nail Vernis. After getting my complimentary manicure and purchasing some gorgeous AW makeup essentials, I was given some fab Chanel Makeup Confidential stickers. First bit of swag for the night and I’d only been out for half an hour!

Next stop was the Alice by Temperley launch upstairs at Selfridges. A truly stunning collection! I wish I could have stuck around to meet Alice, but after a pitstop at Pinkberry to sample some of their delicious “Salted Caramel” flavour, it was off to South Molten Street!

South Molten Street was buzzing with activity with model scouts and photographer at every two paces. After sampling some delicious mini cheesecake bites at the launch of the Aftershock Autumn/Winter collection, I just had to stop by the Bertie Mini photobooth! What a fun idea. I got a little carried away with the props, but it was such a laugh!

Within one minute, I got to be a pirate, a playboy bunny, have myself framed and whisked off to Hawaii, all from the comfort of a Classic Mini. Sweet!

After stopping at Vidal Sassoon for a hair consultation, my next stop was the launch of “Everything But the Dress” at Kurt Geiger. This fabulous new accessories line includes wallets, scarves, handbags and fur stoles. After picking two of my favourite pieces, a pink stole and gorgeous black handbag, I was ushered into a photbooth to pose in my own advertising campaign with a wind machine!

Mulberry was the next stop on my route and this place was heaving! The queue to get in was over half an hour long at one point, but with giveaways that included a limited-edition Mulberry Bayswater bag, I didn’t blame anyone! We were kept entertained by face-painters, a DJ, plenty of food and bubbles and some yummy nuts from the stall outside. I also spotted the gorgeous Cara Delevingne, Alexa Burke and Brix Smith-Start complete with her adorable pooches in-store too!

I couldn’t not share these pictures of the gorgeous new range of bags in Mulberry. In between celeb-spotting, I was fawning over the stunning colours and textures as if I were a kid in a candy store. Divine!

If you were following my “Fashion’s Night Out” antics on Twitter, you would have seen me post this picture online. Yes I’m wearing a badger mask. Yes I’m surrounded by mushrooms. But no,  I hadn’t eaten any! Before leaving Mulberry, we were able to have some silly snaps taken of us wearing ridiculous animal masks! Clearly I chose a badger for my best friend Somaiah who is rather taken with them.

I walked into Charlotte Olympia next to find designer Charlotte Dellal sitting down hand-painting some gorgeous shoes. As I am a massive fan, I took this chance to watch her work and speak to her about her designs. But she first commented on my T-shirt. I was wearing one of my favourite DINZ T-shirts which has a shoe painted on it. Charlotte commented that it was a “very cool T-shirt” and asked to have a closer look at it. Now the T-shirt has the slogan “I Love Red Soles” on it. This sent both of us into a fit of giggles and after joking that I couldn’t wear the T-shirt in her store, Charlotte insisted that I take one of her store bags with her which has a very cute web design on it.

Swag courtesy of Charlotte Dellal herself was definitely something worthwhile. And the yummy cake pops were a great touch to a truly fabulous event.

Just opposite Charlotte Olympia’s store is my latest go-to place for shoes in London – The Box Boutique. I probably spent more time in this store than any other and by this time, my partner in crime, Golchehr had finally finished work and joined me on the circuit. After indulging in candy floss at the store, we had a look at the exclusive Swarvoski UGG’s that were on sale and tried on some amazing pieces of Nialaya jewellery. Nialaya is one of my favourite jewellery brands and I am so happy it is stocked at The Box now.

I also finally met co-owner of the boutique, Yulia Pashevkina. My dear friend Tara Sillery had organised my invite to the event in store with Yulia, so I took the chance to catch up with her on all the things happening in store. She even showed me the UGG’s she’d hidden away for herself!

The one thing I absolutely loved at the Box Boutique event was the fashion illustrator they had sketching guest’s portraits. He was so talented! Check out the fab portrait he did for me in under five minutes.

I’ve had this pictured framed and put in my bedroom as a reminder of an amazing night out!

Golchehr and I then made our way to Bruton Street and after tucking into the most delicious snacks courtesy of Hakkasan at DVF, we ventured into Matthew Williamson where I just had to try on this stunning coat. It reminded me of the Cookie Monster from Sesame Street and felt absolutely divine against my skin. To be honest, we wanted to stick around in Williamson just for the music! It was total party central, but with plenty more parties to get to, it was time to get running. And we did just that. Run. Only I happened to run right into designer Matthew Williamson himself who’d seen me playing dress up in his fabulous design and said that it complimented my shoes perfectly. He was right. I had my blue Louboutins on and the colour was a dead cert!

You think that we would be all partied out, but we were only getting started! And with the arrival of my friend Lauren, we had extra motivation to power through the crowds. We got snapped with the Dior taxi and then hit DKNY which had the rowdiest crowd enjoying coconut cocktails. We almost ventured into Louis Vuitton which had a full-on party going, but decided to leave the crowds and hit Jimmy Choo.


I should never be allowed into a shoe shop as I ALWAYS find a pair that I want and these beauties from Jimmy Choo just went to the top of my wish list!

Final point of call of the night was Hermes. As we got there too late to play the bowling game which was set up in a huge horse carriage, we decided to do some horsing around of our own. Queue helmets and some serious posing and there’s the result!

With our feet throbbing and with parties winding down it was time to head home. But not without 14 balloons and a traffic cone as a souvenir from one hell of a night out. London you were amazing. I cannot wait until next year!

Star Spot: Keira Knightley

I’m not Keira Knightley’s biggest fan, but I have to admit that the Mary Katrantzou silk printed dress she wore to the photocall of new movie, “A Dangerous Method” at the 68th Annual Venice Film Festival gets some major fashion loving from me. Teamed with some simple nude pumps and a killer pair of shades, this is one look I would absolutely love to rock!

 

Seher loves Sparkle: Dinz Statement Necklace

I love DINZ. It is possibly my favourite brand based in Dubai and I swear when I clamped eyes on this stunning statement necklace from their collection last year, I immediately sent a blackberry message to Dina Zahran, designer at DINZ to ask her how I could get my hand on it! The geometric designed statement necklace is gold-plated and features beautiful pastel enamel stones. It is also available in turquoise. The perfect accessory for styling up a simple outfit and its candy colours are just up my street!

Dina, I still want one! Available online at Dinz Boutique now.

River Island Christmas Collection

Yes I did just use the word ‘Christmas’. Don’t blame me. Blame the PR people at River Island! That’s the name of the collection and who I am to argue with my first ever employer. Back before I started university, River Island was the first place I ever got a job and I have to admit I loved it! The branch on Kensington High Street was like a second home and therefore, for sentimental reasons, River Island is a store I hold dear to my heart.

The ‘Christmas’ collection from River Island is actually one I love. Fabulous jumpsuit, gorgeous red maxi and a feathered white dress perfect for a night on the town – what’s not to love!?

I’m crushing over the over-sized corsage dress too! River Island, no matter what, I will always love you!

Alberta Ferretti at The Outnet!

I love a bargain and The Outnet is the first place I head to online to search for something special at amazing reduction prices. So when an email about Alberta Ferretti pieces being sold at up to 70% off hit my inbox, I literally ran to my laptop to indulge in some post-Eid retail therapy.

Italian designer Alberta Ferretti’s feminine designs are a favourite amongst the fashion pack. Her signature draping and romantic detailing provide a failsafe day-to-night glamour that any fashionista will tell you make you feel like a princess. Hurry though – stocks are already low! Yala!

Erin Heatherton for H&M

Highstreet retailer, H&M, has enlisted top model Erin Heatherton for its Summer 2011 Night Collection. Captured by fashion photographer David Roemer, the campaign features Erin in a multitude of dresses, perfect for dancing the night away in.

Matthew Williamson Pre-Fall 2011

British designer, Matthew Williamson’s Pre-Fall collection brings high drama and a Seventies-edge to evening dresses. The seductively bohemian collection brings together bright colours, kaleidoscope prints and touches of embellishments in the ultimate combination of flirty frocks. I’m in love.

The collection is available in Harrods of London and online at SSense.

Adriana Lima sizzles for Forum

Supermodel, Adriana Lima sure brings the heat in the campaign for designer Forum. Shot for the 2012 Spring campaign, Adriana stars alongside male model Arthur Sales, in the Brazilian label’s colourful prints and form-fitting shapes with seductive elegance.

Celebs love Marchesa

You always remember the first time you fell in love. For me, my love affair with Marchesa began when I saw Jennifer Lopez in the gown above at the 2007 Golden Globe awards. Her sari-style black with gold embroidered trim gown made my heart ache for a similar dress, to the point where I actually had to get my tailor to make me a dress just like it.

Since then, Marchesa dresses and gowns have graced many a red carpet and been seen on countless celebrities at film premieres.

Jennifer Lopez is a big fan of Marchesa

Blake Lively rocks the shorter creations from the Marchesa collection

From left to right: Miley Cyrus, Emma Watson, Demi Moore, Sarah Jessica Parker and Jessica Szohr

From left to right: Diane Kruger, Anna Kendrick, Camilla Belle and Freida Pinto

From left to right: Freida Pinto, Kim Kardashian, Taylor Swift, Fergie and Camilla Belle

From left to right: Diane Kruger, Halle Berry, Blake Lively, Penelope Cruz and Kate Beckinsale

Co-founded by Georgina Chapman and Keren Craig, the elegant eveningwear that is signature to the Marchesa Collection is inspired by vintage and Asian influences, fusing high fashion with an eclectic aesthetic.

Marchesa is available in London at Harrods and in Dubai at Boutique One.

Net-A-Porter Music Edition

I’ll admit that this Ramadan I’ve spent a lot of time in front of my laptop online shopping and adding many items to my ‘wish list’ from my favourite online retailer, Net-A-Porter and one thing I look forward to every week is their online magazine. This weeks’ edition is inspired by the marriage between fashion and music – my two passions. From Dolce & Gabbana to Cavalli, these looks scream high-fashion, yet make you want to dance at the same time.

So embrace your inner rock star in brocade, velvet, lace, prints and a sprinkling of sequins and head to the nearest club to party your ass off (after Ramadan of course!)